Part of the guide: Blog Traffic
Hi everyone!
I wanted to give you a quick technique that works really well for me in getting a lot of instant attention and traffic with my content!
Why should you be writing articles?
Article marketing is one of the only marketing methods that has been consistently successful in every niche online since the internet has become popular. In fact, not only does article marketing still work, it is more effective and powerful today than it has ever been in any point in history. I repeatedly demonstrate again and again how you can make some simple adjustments to your article marketing strategies to massively increase your website exposure, traffic, and leads over a relatively short period of time, regardless of what niche you’re promoting your business in.
The reason why articles are so effective in promoting your business is because of several principles that govern search engine rankings. The most important reason, however, is because articles provide unique, relevant solutions to important problems for people who are researching something in the specific niche that you’re covering in your writing.
So in other words, people go to Google, Yahoo, and MSN to find answers to questions that they have, and if you’ve written an article specifically answering that question or solving their problem, it makes sense that Google would want that information to be seen, so historically articles have ranked extremely well in all major search engines.
The problem that people generally have in article marketing is twofold. The first issue is that they simply don’t create enough content to make any kind of meaningful difference to their long term marketing efforts. To be noticed online, you can’t just expect to rank in one particular niche and stay there, you’ve got to rank for hundreds, or even thousands of niche keyword phrases. Creating content takes time, and most people simply don’t do it consistently enough to create a meaningful difference.
The second issue is that once someone creates their content, they don’t promote it properly. They expect that magically out of the one or two million competing pages that Google is going to leap through the computer, thanking them for giving them something to outrank all of your competitors.
You see, your content is completely isolated online until it’s promoted in some way. What I’m going to teach you how to do is to immediately increase your article traffic by syndicating it through video sharing sites and social networks. (This also works backwards too – I.E. you can take the same idea and promote a video through article networks and syndicate those through social networks… ha ha ha)
Alright! Stop Rambling Already And Give Me The Technique!
Anyways, the technique is simple. Almost everyone has a Twitter account and a Facebook page, and most marketers have some sort of YouTube channel.
So what most people don’t know is that you can automatically connect your YouTube channel to your Twitter account and that you can link your Twitter posts to your Facebook seamlessly. If you’ve even got a few hundred Twitter followers, this will work for you, and it will get you noticed immediately.
All you do is connect your social networks to your YouTube channel, and when you make a new blog post or create a new article, you make a quick 30-second video promoting it and upload it to your YouTube channel. What YouTube will do is they will make a post on your Twitter page letting everyone know you’ve just made a new video.
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You have watched the number on the dashboard not match the number in your account. What is different now is simple: it settles on a public contract you can check yourself, not a dashboard I control.
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What will happen then is your Twitter account will then notify Facebook that you’ve created the video and your whole social network will have instant access to your information. The results are fast and effective, when I started doing this it boosted my lead flow by 200% immediately after implementing it.
(Of course, I was using Traffic Geyser too. Click Here to try out Traffic Geyser for a whole month, it’ll put your video promotion efforts on steroids…)
The cool thing about this technique is that it will keep your loyal following going back and reading your information again and again, and each time you have them come back, there’s a new opportunity to get opt-ins, leads, and sales from whatever business you’re promoting.
Comments
Greg Greer, September 30, 2009
Wow, good stuff! Thanks for sharing!
Lee Selders, September 30, 2009
Good job on this post! Glad you shared this
Maria Johnson, September 30, 2009
Thank you for these valuable insights! What other techniques would you recommend for someone new to article marketing?
James Lee, September 30, 2009
This technique sounds promising. I’ll definitely try integrating my social media accounts with my YouTube channel.
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Most affiliates earn little, and that is disclosed up front. The difference here is not a promise about what you will make. It is that you can verify every payout yourself, on a public contract, in about twelve seconds.
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I am sixty-one, and what caught my attention in this post was not the technique but the honesty tucked inside it – the author mentions in parentheses that he was also running Traffic Geyser at the time, which makes the 200% figure impossible to attribute to the YouTube-to-Twitter-to-Facebook chain alone. Two variables changed together, and only one of them is described in any detail.
Arthur raises a fair point about attribution, and here’s a way to test it without needing perfect data: run the syndication chain for a month with nothing else changing, and just track whether comments and shares on the older posts increase, since that’s the actual mechanism claimed, people rediscovering content through the loop. What would you need to see happen for two weeks running before you’d call this working rather than coincidence?
Simone’s test is reasonable, but I’d want a baseline first. ‘Boosted my lead flow by 200% immediately’ with no starting number and no timeframe beyond ‘immediately’ is not a measurable claim, it’s an anecdote wearing a percentage.
Simone’s suggested test is close to what’s sometimes called a mere-exposure design in the psychology literature on repeated exposure and attitude change – the finding that repeated, low-effort contact with something increases favorability toward it, largely independent of the content’s actual quality, going back to research from the late sixties. That’s the real mechanism this post is gesturing at with ‘loyal following going back and reading again and again’. It is a genuine, replicated effect, though it’s normally studied with things shown a fixed number of times under lab conditions, not a live social graph where the exposures are unevenly distributed and the audience is self-selecting. Whether it scales cleanly to a Twitter-to-Facebook syndication loop is exactly the kind of claim the post asserts and never tests.
Sorry if this is a basic question, but does the mere-exposure thing mean I should be posting the same article link several times, or is it about people seeing my name attached to different pieces of content over time? I’ve only been doing this six months and I’ve been assuming it’s the second one, but reading Philip’s comment I’m honestly not sure anymore.
Simone’s test assumes there’s already an audience large enough for a month of tracking to show anything. Out here that’s not automatic – I know maybe three hundred people total between two counties, and I already know all of them personally. The syndication loop only spins if there’s an audience on the other end to catch it, and building that from nothing is the actual hard part this post skips past.
Lonnie’s right about the audience part. I’d add that this is one more thing to maintain, and some weeks even writing the article is all I get done.
Look, connecting three accounts takes five minutes. Crediting all of the result to that, when Traffic Geyser is running in the same sentence, does not.