The Ultimate High Ticket Marketing System (Part 1)
I’m not going to lie.
If I was asked “what’s the fastest & easiest way to make $100,000 online from as little as $500,” I couldn’t tell you it would be to join Empower Network. That would be the second answer (and the first option for newcomers).
The first answer would be to create a high-ticket marketing system. This means creating a high-ticket coaching and product funnel.
Creating A High Ticket Item Marketing System
Most marketers struggle. They struggle, and they struggle some more. Eventually, they start selling some $10 product and make their first $3000. After experiencing this success, they get excited and do it again until eventually, they’re earning $3000-$5000 a month, and they’re stuck. They’re stuck because they’re selling no-good $10 products.
Think about this scenario quickly…
It’s a Monday morning, you stroll into Walmart looking for a suitcase, and you see 3 black suitcases that look identical.
- Suitcase A costs $50,
- Suitcase B costs $100,
- Suitcase C costs $295.
After some thinking, you leave Walmart having spent $100 on Suitcase B. You really wanted Suitcase C, your mind was trying to justify the price because it had a shiny silver strap on it.
In the end, you couldn’t justify the near $300 price, but you went for the more reasonable Suitcase B, even though it was exactly the same as Suitcase A.
This happens all the time; usually, there are just 2 options, and you choose the higher-priced product because it seems better. We associate a higher price with a higher quality product or service. While this neuro-association has no logic whatsoever, we do it all the time.
This same illogical neuro-association allows you to sell digital products for 10x what other people are charging.
If you’ve been stuck at $4000/month selling $10 to $30 products, you could most likely, in 99% of cases, start making $10,000/month with the same traffic/resources simply by charging $500-$995 for the same products.
The System
So the easiest way to make a fortune online as an expert is to sell high-ticket products and coaching.
Here’s what you’ll need:
- A high level of expertise in your niche.
- A webinar presentation (giving an overview of your coaching program).
- A basic product.
- A strategy session page.
- A strategy session call application page.
The first step is to be an expert in your niche. You can’t package up your expertise and sell it for a lot of money unless you’re an expert. Plain and simple.
Next, you need to create a webinar. The webinar should give a basic overview of your coaching program and sell a product. Your coaching program should teach people everything you know, an entire system for becoming an expert in your niche. The webinar should give an overview of the program or system, and the product should be an extension of the webinar information.
So the product gives a very basic version of the coaching program. Now the product should be priced at anywhere from $50-$197.
P.S. Leave me your thoughts, comments, and questions below.
In prosperity,
David Wood
Comments
Alicia N.
I completely agree with the strategies mentioned in this post! High-ticket marketing has changed the way I approach my online business, and I’ve already seen a significant increase in revenue. Thank you, David, for breaking it down so clearly!
Marco P.
I’m skeptical. It sounds too good to be true that someone could make $100,000 from a $500 investment. Are there any real-life examples or case studies where this system has actually worked? I’d love to see some evidence before diving in.
Sara L.
This is really interesting! Could you explain more about the strategy session call? How do you structure it, and what’s the best way to convert leads during that session? I feel like that’s the key part of the process.
Daniel R.
While the post provides solid insights into high-ticket marketing, it doesn’t address the challenges newcomers might face when trying to establish themselves as experts. It’s not that easy to position yourself as an expert, especially if you’re just starting out. Would love to see some tips on that.
Emma C.
Hey David, great post as usual! How have you been? We should catch up sometime soon! I’ve been implementing some of these strategies in my business and I’m starting to see results. Let’s meet up and chat about our latest projects.
Carlos M.
This really hit home for me. I was stuck in a cycle of selling low-ticket items for months and couldn’t break past $3000 a month. After reading something similar to what you’re talking about here, I switched my strategy and now my monthly income has doubled. It’s amazing how much of a difference this approach can make!
Laura K.
I’ve been using a tool called Clickfunnels to build my high-ticket funnels, and it’s been working great for me. It’s similar to the strategies you mention here, and I think it’s worth checking out for anyone looking to streamline the process.
Nick T.
Thank you for this insightful post, David! I’ve always struggled with pricing my products, but this really opened my eyes to the psychology behind high-ticket sales. I’m going to start implementing these strategies right away.
