Part of the guide: Blog Traffic
If you’re running an online business then traffic generation should be one of your top priorities. Without traffic, you literally have nothing. If you know how to generate traffic on demand, you can make infinite amounts of money. Saying that – traffic is just one part of the equation – monetization is the other.
While that’s sort of true, I would say around 70% of “the equation” is traffic. So if you can generate traffic, especially for free – you can make A LOT of money. So here are just 6 free traffic generation strategies that work like crazy:
In this guide
1. Content Marketing
Content marketing is probably the biggest free traffic generation strategy that actually works. It’s not actually 1 marketing strategy, but a group of strategies. Content marketing is any marketing strategy that involves using free content i.e. video, text, documents, or audio to drive traffic. The majority of free traffic generation strategies revolve around content marketing. So clearly – I had to include it as the number 1 strategy on my list. You can read more on content marketing here (works, checked as of 2024).
2. Blogging
Blogging is by far the most powerful free traffic generation strategy. If someone asked me how they could start generating free traffic online – I’d tell them to start a blog. Generating traffic with a blog is simple. You need great content, good on-page SEO, social SEO, and lots of backlinks. If you don’t know, a blog is essentially a content marketing platform. It’s a platform you post content on, and then you promote the content on your blog, receiving traffic from sources like Google, Facebook, YouTube, and social bookmarking sites. For further reading on blogging, here (works, checked as of 2024), here (works, checked as of 2024), or here (works, checked as of 2024).
3. Article Marketing
Article marketing is one of those evergreen traffic generation strategies that’s been around since the beginning of the Internet. It’s a simple strategy: pick a keyword from here (works, checked as of 2024), write an article about it, publish it on a directory, and promote it. It’s another content marketing strategy that’s easy to learn, easy to outsource, and completely free. For more on article marketing, look here (works, checked as of 2024) and here (works, checked as of 2024).
4. Video Marketing
Video marketing is another one of those basic strategies marketers have been using for years. It’s similar to the above strategies. You select a keyword, create a video about it, upload it to YouTube or another video site, and promote it. Your video will then rank in the search engines and receive organic traffic from Google, video sites, and social networks. Video marketing has its downfalls, but it’s an excellent strategy to couple with something like article marketing or blogging.
5. Forum Marketing
Forums are immensely popular. There are thousands of them out there, hundreds in most niches. They are all free to join, and if you know how, you can use them to drive a large amount of traffic. Forum marketing isn’t as complex as other strategies. All you have to do is create an account on several top forums and make posts regularly. Before you start participating in any forum discussions/threads, you must add an enticing signature that encourages members to check out your site. A simple Google search, such as “forum + Your Keyword Here”, will help you find forums in your niche.
6. Blog Commenting
Blog commenting is simple, fun, and easy enough for anyone to do. Almost all blogs have a commenting section below their posts. When you go to post a comment, you’re asked for your name, email, website, and comment. You just have to input your website in the field and write a meaningful comment. When other visitors read your insightful comment, they’ll be tempted to click through to your website. It’s a powerful traffic generation strategy that many use, though not on the scale I do.
In prosperity,
David Wood
P.S. Leave me your thoughts, comments, and questions below.
Comments
Wa’Dell L Jones
It’s amazing how many free marketing strategies there are out here that can generate tons of free traffic. I never use forum marketing but after reading your post I’m definitely going to check it out. Thanks, Dave.
Aiden Fisher
I really appreciate the insights in this post. It’s always great to see free strategies that actually work! I’ve implemented a few of these tips, and my traffic has definitely increased. Keep up the amazing work!
Sophia Reeves
Is this really true? I mean, I’ve been struggling to get free traffic for months now. Do you have any case studies or proof showing that these methods work? I’d love to see some real-world examples if possible!
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Julian Hart
I have a quick question about video marketing. Do you recommend focusing on YouTube exclusively, or are there other video platforms that could be just as effective for driving traffic? Thanks in advance for the guidance!
Olivia Greene
This is a great list, but I feel like article marketing might be a bit outdated. With social media and video platforms growing so fast, is article marketing still as effective as it once was?
Mia Carlson
Hey, Dave! Long time no talk. I loved reading your take on these strategies! We should catch up soon. How’s everything going with you? Let’s grab coffee sometime soon!
Lucas Davenport
This article really resonates with me. I’ve been facing similar challenges with driving traffic for my blog, and the content marketing strategy is something I’ll definitely explore further. Thanks for sharing!
Isabella Hughes
I’ve been using a tool called VidIQ for my YouTube video marketing, and it’s been a game-changer. If anyone else is struggling with video SEO, I highly recommend checking it out. Thanks for the post, Dave!
Elijah Taylor
I’ve learned so much from this post, especially about the power of blogging and content marketing. I always thought paid ads were the only way to get traffic, but now I see that these free methods can be just as effective. Thank you!
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Blog commenting for traffic. Ironic, given where we are.
Roy’s point about blog commenting stands, and it’s worth admitting. But I think what’s being missed here is that the list still works as a checklist for someone who has nothing running yet. Doesn’t have to be clever to be useful, six starting points beats zero.
Six strategies and every one of them assumes hours you don’t have between shifts. Content marketing, video, forum posting, blogging and commenting, I get maybe forty five minutes most nights. Pick one, do it consistently, that’s the real strategy nobody put on the list.
In Turkey the active spaces moved from forums to Telegram groups years ago, the forum-marketing tip reads like it’s describing a landscape that doesn’t quite exist here anymore. Curious if blog commenting, tip six, still carries the same weight when so much conversation happens inside closed apps now.
Look, ‘70% of the equation is traffic’ is asserted, not argued. Six tactics doesn’t make the number true, it just makes six a memorable list length.
Ran a diner for nineteen years on a two-lane highway with no billboard budget, so I’ve thought about traffic longer than I’ve thought about the internet. What Marla’s circling is right, and it’s the thing that took me longest to learn behind the counter too: traffic without the right person walking through the door is just noise, no matter how much of it there is. All six strategies in this list are ways to make more noise, faster, and for free, which is genuinely useful, but matching that noise to someone who actually wants what you’re selling is the slower, harder work nobody puts on a numbered list, because a numbered list about it wouldn’t read half as excitingly.
Sorry if this is a silly question, but if traffic without the right customer is just noise like Birdie said, how do you even tell early on which kind you’re getting? I’ve been doing the blog commenting thing for about a month and I genuinely can’t tell if any of it is working or if I’m just typing into the void.
Marla’s 70% figure bothered me too, for a different reason. When I was building a team we chased every one of these six channels at once and confused motion for progress. The one that actually worked, forum marketing done properly in a narrow niche, took months before it produced anything, and by then most people had already quit trying the other five.