Part of the guide: Network Marketing Lead Generation
Social Media is Everywhere! It is one of the biggest forefronts when it comes to building a business. Almost everyone is on the Internet today, including my 70 year old grandmother lol. Many people are using social media sites to stay in touch with family and connect with new people. Not only are they utilizing these sites for this, but the biggest advantage that people are taking with social media is the advantage to capitalize on the many opportunities being presented to grow their business. So, if you’re not involving yourself or company in social media, you’re completely missing the boat and tons of money. So my best advice for you would be to get in as soon as possible.
Now when diving into social media marketing for your business, it is important that you have a plan. You will need to include some type of framework, along with your goals that you want to accomplish in order to keep you on the right path. If you need to make certain tweaks or changes along the way, which I am sure you will, you have that framework in place for you to do so.
Here Are 10 Steps To Get You Going
1. Figure Out Your Goals- I stress this a lot because it is the most important step when embarking into any business. So, you have to determine what you want to accomplish in your social media involvement. Are you offering some type of service? Are you trying to generate leads? Or whatever your goal may be. The answers to your questions will help you determine the type of content you put out there in your social space for your audience to see.
2. Determine Your Resources- Are you going to create your own content? If not, who else? Are you going to be the person to handle your social media sites? Who is going to handle questions/concerns? Who is going to take care of the technical stuff? These are important questions for you to determine in order to make sure you have the right people in place to aid in your business if you’re not going to do everything on your own.
3. Know Who You’re Targeting- Where are your people hanging out at? What types of conversations make them tick? What do they want to learn more about? You can’t just go posting stuff in hopes that people will respond to you. You must know exactly what your audience is looking for as well as what they’re not looking for. Remember to just be YOU. Be personable. People want to connect and relate to other people that they know, like and trust. They don’t want to just be sold on something.
4. Create Valuable Content- When you’ve found where your audience hangs out at and have determined their wants and needs, start giving them more the information they are looking for. Be Consistent. You have to keep offering amazing value for you’re people.
Once you continually do this, not only will you position yourself as the expert, but you will build up a following of people who trusts you and will be willing to hear about anything you have to offer.
5. Combine Your Marketing Efforts- At this point, your social media efforts should be feeding off of each other. Now you want to incorporate your offline efforts together with this by cross-promoting.
6. Time Management- Set out specific times each day that you will spend entirely to Social Media Marketing. An example of this could be 20 minutes after breakfast or 20 minutes before you go to bed. Once you make a schedule, you’re holding yourself accountable and it is much easier to stick to it. In turn, it will eventually become a normal routine.
7. Learn The 80/20 Rule- So many marketers either miss this step or do it backwards. You must spend at least 80 percent of your social media activities on other things that have nothing to do with your business or opportunity. The remaining 20 percent should be spent on promoting your business.
8. Do Not Mistake Quantity Over Quality- Sometimes marketers can get all caught up in the numbers game that they forget about Quality. Do not get lost in the subscribers and followers game. I would rather have 5,000 loyal subscribers than to have 10,000 subscribers that opt in one time to follow me, but that’s it.
You have been paid late before
You have watched the number on the dashboard not match the number in your account. What is different now is simple: it settles on a public contract you can check yourself, not a dashboard I control.
Read the contract →Most participants earn little to nothing. No income is guaranteed. You can verify every payout on the public smart contract.
9. Remove Yourself- You must take YOU out of the equation and let your followers take the lead in the conversation. This way, it’s all about them, which allows them to develop some sort of bond with you or your brand.
10. Never Stop Learning- Technology changes every day, so you must always keep yourself up to date by consistently learning something new. In order to achieve success on the Internet, especially Social Media Marketing, you have to be open and able to adapt and accept change.
Cheers To Your Success!
Keyanna Mayfield
Comments
David Smith, March 10, 2023, 14:22
Excellent tips! These steps are essential for any business looking to succeed in social media marketing.
Susan Johnson, April 1, 2023, 09:15
I found this post extremely helpful. Thank you for sharing your insights!
Michael Brown, May 5, 2023, 17:45
Great advice! I will definitely implement these steps in my social media strategy.
Emily Davis, June 10, 2023, 11:00
This article is a must-read for anyone serious about social media marketing. Thanks for the valuable information!
James Wilson, July 2, 2023, 08:30
Very informative and well-written. Keep up the great work!
Lisa Martinez, August 15, 2023, 16:10
I appreciate the detailed steps and practical advice. This is very helpful!
Three posts a day. One email a day.
Everything I publish, in one short daily email. Real numbers, no hype, unsubscribe in one click.
Get paid 100%, on-chain, the second the sale clears
Most affiliates earn little, and that is disclosed up front. The difference here is not a promise about what you will make. It is that you can verify every payout yourself, on a public contract, in about twelve seconds.
See how the payout works →Most participants earn little to nothing. No income is guaranteed. You can verify every payout on the public smart contract.
Step 6’s twenty minutes after breakfast is a nice tidy image, but in my experience the block that actually sticks is the one tied to an existing habit, not a clock time. I have clients attach their social media time to something they already do without fail — coffee, commute, whatever’s unbreakable — rather than a fresh appointment competing with everything else in the morning. What’s the one thing in your day you’ve never once skipped?
Which habit did your clients actually attach it to most successfully?
I should say upfront I spent years on the field development side of this, so I’m biased toward defending structure. But step 3’s ‘just be you’ advice is the part that gets abused most in training material — it sounds authentic and personal, while the actual scripts handed to new distributors are anything but individual. Worth asking whether the ‘find your audience’ language in a post like this is describing your judgment or someone else’s template.
The strongest case against step 9 is that ‘remove yourself’ is exactly backwards for this format. People follow accounts, not frameworks. If you disappear behind ‘letting followers take the lead,’ you’ve just built a content feed with nobody attached to it, and there are a million of those already. The steelman for keeping yourself visible is that your specific judgment is the only thing a follower can’t get from a competitor’s near-identical ten step list.
I think what’s being missed here is that step 9 says remove yourself from the center of the conversation, not from the account entirely — those are different things. Walt’s steelman is strong on a literal reading, but the step right before it, valuable content, only works if people trust you’re not performing for them. I’ll concede the post doesn’t draw that line clearly enough for someone to catch it on a first read, and that’s a fair hit. It’s the same gap that swallowed the ‘5,000 loyal subscribers over 10,000 casual ones’ line a few steps earlier — good instinct, no actual test for telling the two groups apart.
Ade, thank you for this distinction, it is very helpful. I am wondering about step 3 also — knowing who you are targeting is easier to write than to do when your audience is not on the same platforms that most such lists assume, for example where I am the customers use different applications entirely than what is usual in the US market. Does ‘find your audience’ change very much when the platforms themselves are different?
We had this same fight about ‘branding yourself vs the company’ in the 90s with cassette tapes instead of Instagram. Walt’s right that disappearing behind the framework never worked then either — people bought the tape because of who was talking, not the framework printed on the insert.
The 80/20 split in step 7 is stated as settled wisdom, but there’s no mechanism given for why 80 and not 60 or 90 — no basis offered besides ‘so many marketers get this backwards.’ A ratio presented with that much confidence should come with some account of how it was arrived at, otherwise it’s just a round number that sounds disciplined.