Part of the guide: Blog Traffic
Let’s face it, come on…
99% of SEO is total bullshit. While the ‘gurus’ are selling you conventional link building strategies, they are using a much easier, faster, and more effective strategy for ranking their sites.
A strategy that can literally rank any website for any keyword, within days or weeks, very rarely months.
It’s a little something called buying high PR expired domains.
It’s very simple. You can buy expired high Page Rank domains, transfer them to your host, and set them up with an article and link to your site. These are the ULTIMATE backlinks.
Google wants to see two things: High Page Rank + Relevance.
That’s all Google really cares for in a backlink. If a site is high PR, it means it’s authoritative. If the backlink is contextual within a relevant article, it tells Google it’s a real backlink, not some blog comment you posted on a high PR page. If the contextual backlink is on the homepage of a high PR domain, that’s just magic.
If you want to kick ass and dominate a niche, the best strategy is to combine content marketing with high PR backlinks. There are several ways you can go about setting up high PR domains and linking them to your site.
Some people like to build homepage links, some like to set up blog networks. I like to use three different strategies. When combined with simple content marketing (some guest blogging, commenting, forum marketing, and social media), it’s game over for your competitors. You win every time.
First, here’s a place where you can find high PR domains:
- ExpiredDomains.net (works, checked as of 2024)
Yes, they are expensive. This is an expensive strategy, but you could spend thousands on a single SEO service in one year, or buy 20 high PR domains – the latter would probably produce more results.
I talk a lot about content syndication because if you’re not a top 20 site in your niche, you’re wasting your time. Google wants authority, we all know that. Publishing lots of content and syndicating it is effective for ranking FAST – but only when you have authority.
Google doesn’t want sniper sites or 10-page exact match domains. They want authority sites with identities, sites that have hundreds of thousands of pages of content. These kinds of sites dominate niches and rank for anything. When you have that authority status, whatever you publish will instantly rank.
Here’s an example: when SEOmoz or Search Engine Journal publish a blog post about a new Google update, it instantly ranks on page 1 for the Google update name within minutes or hours, every time. It’s because their domains have insane authority and high Page Rank.
When you have DOMAIN AUTHORITY, all of your internal pages and posts will rank by themselves with minimal link building.
There are a few ways to go about getting this insane authority:
In this guide
1. You Can Build Conventional Links (wikis, web 2.0, edu, blogging, profiles)
This takes a long time to gain enough authority to rank overnight for competitive keywords. You want to be authoritative enough to rank for any semi-competitive keyword within hours of publishing the page or post.
Building domain authority with conventional links alone will take at least a year or two to get to the point where you’ll rank on autopilot for semi-competitive keywords in your niche.
2. You Can Build Conventional Links + White Hat Marketing (guest posting, blog commenting, forums)
This is a good strategy, especially if you’re broke. I recommend publishing new content every week while building wikis, web 2.0, article directory, doc sharing, and other conventional links to your homepage and content pages. At the same time, do consistent white hat marketing (guest posting, blog commenting, forum marketing).
3. You Can Build High PR Links (The Best Strategy)
High PR linking is the fastest way to rank for the most competitive keywords in your niche and gain domain authority. You can buy links on high PR pages or purchase expired high PR domains and re-position them as relevant sites linking to yours.
Click Here to Go to Advanced High PR Domain Strategies
You were never meant to do this alone
Reading this changes nothing. Doing it with people who show up changes everything. That is the whole difference between the people who transform and the people who keep starting over.
Start free →P.S. Leave me your thoughts, comments, and questions below.
In prosperity,
David Wood
Comments
Maria Fernandez
This is such a helpful post! I’ve always struggled with SEO strategies, but your explanation of high PR backlinks makes it so much clearer. Thanks for sharing these tips!
Mark Winters
I’m skeptical about buying expired domains. Do you have any proof or case studies that show this strategy works? It sounds too good to be true.
Emily Rodriguez
Could you clarify how to identify a high PR domain that’s worth purchasing? I’m new to this and would love more details on where to start.
Paul T.
While this strategy might work for some, I feel like there are cheaper alternatives that can achieve similar results. Have you tried experimenting with other methods?
Jennifer Kim
This post is great! I’ve been wondering how you’ve been, David! We should catch up soon. I’d love to hear more about your other strategies.
Anthony Ng
I had a similar experience when I started focusing on high PR backlinks. It really helped my site’s authority, and I saw results much faster than expected. This post brings back memories!
Alexis L.
There’s a tool I’ve used for finding expired domains, called ExpiredDomains.net. It’s been helpful, and I highly recommend checking it out if you’re diving into this strategy.
Ravi Patel
Thanks to this post, I now understand how powerful high PR backlinks can be. I learned a lot about building authority and will definitely try this strategy for my website!
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Reading the SEOmoz example made me think less about backlinks and more about how weird it is that we now measure a website’s worth by how fast Google notices it, rather than by whether the thing it published was any good. Feels like optimizing for the judge instead of the performance.
Declan’s framing aside, the SEOmoz example is also a selection effect rather than actual evidence for the buying-expired-domains strategy the post is arguing for. Established authority sites rank quickly for new content because they are established — years of accumulated trust, existing traffic, existing backlink profile — and that was true long before anyone was buying expired PR5 domains to simulate it artificially. The post reaches for that example to support a specific tactic, but the example itself demonstrates something different: that authority compounds over time regardless of how it was built. It doesn’t tell you whether the shortcut version, bought rather than earned, compounds the same way or just borrows the appearance of it temporarily.
Sorry if this is a silly question but if the fast-ranking example is really just because those sites were already established, does that mean the expired-domain strategy described earlier in the post doesn’t actually work the way it’s claimed to, or does buying an established domain kind of borrow that same effect somehow?
Declan’s right, and it maps to every corporate scorecard I ever sat through — measuring the visible proxy (how fast something got noticed) instead of the thing underneath it (whether it deserved to be). Twenty-two years of that taught me the proxy always wins eventually, because it’s easier to measure.
‘99% of SEO is total bullshit,” says the post, before spending the rest of the article explaining a strategy that costs real money and years of practice to execute well. Fine. So which one percent are we supposed to trust?
Small correction, Marla: the post isn’t claiming this strategy is free of cost or effort, just that it’s faster than conventional link building. Doesn’t make the rest of your point wrong, the framing at the top does oversell the rest as somehow easy by comparison.
Marla’s right, and out here it’s moot anyway — there’s no PR5 expired domain worth buying in a feed store town.