Facebook is one of those phenomenon online that the smart marketers can’t ignore. It’s currently the #3 rated website online according to Alexa.com, and in the last month it has been ranked #2 (as of September 2009, when this post was written), right behind Google. The fact is, that the there is not a hotter social trend on the whole internet, and you should be taking advantage of it as much as possible. What I wanted to do is give you some tips and insights into how I personally use Facebook, as well as give you access to an exclusive training Webinar that was done by my friend, Jim Chao. (You can’t get this anywhere else unless you pay for it).
So what’s the guiding principle behind marketing successfully on Facebook? It’s simple, you just have to realize that social networks are there to do just that, socialize. People don’t want to be badgered by business offers on their Facebook accounts again and again. I’m constantly annoyed on Facebook by people who send me ‘opportunity of a lifetime’ messages, and you probably are, too. (If you’re doing that, stop it.)
So what you want to do is just be on Facebook to really connect with people, and to benefit them in some way if you can. So it’s fine to send out marketing messages, just make sure they’re beneficial to your friends, and not just trying to sell something. ADD VALUE before you do anything, and people will instinctively be attracted to looking at your business offers on their own.
Really, it’s a similar concept to networking at a Chamber of Commerce meeting or a Church of some kind. Have you ever been attacked by a business opportunity at Church? I have. It’s annoying, much in the same way as it is to be spammed on Facebook by offer after repetitive offer.
Before I get too far into this, I want to be clear. Facebook is not my main marketing strategy. However, I do use it in conjunction with my blogging and content marketing in a very specific way that I learned from Jim Chao. Essentially, when I get new subscribers to my traffic newsletter (see the video on the right), what I do is I find that person on Facebook (If I have time, sometimes I just have way too many leads to bother with all of it.)
So what I do is I add them as a friend, and send them a personal hello message. What I’ve found is this simple act of connecting increases the amount that my subscribers purchase from me by 200%. You see, everything I do is updated on Facebook, and so what happens is every time I release a training, do a blog entry, make a video, or have a prosperity message, they hear about it in their email first, and also on their Facebook account. Simple, isn’t it? Then I simply connect with the people who ask me questions. I don’t really go out of my way, I just respond to personal emails a few times per week.
Quite frankly, I don’t know why more people aren’t doing this. I’ve made a lot of great friends this way, and A LOT of money, without annoying a single person. Try it, and let me know how it works!
Look, I scored one for you here, because my friend Jim Chao is a MASTER at making money on Facebook while being socially groovy at the same time. (He get’s like 20-30 leads per day with barely ANY effort, and he is NEVER annoying). All you’ve got to do to watch the training is put in your name and email below. Don’t worry if you’re already subscribed (you won’t get double messages). You’ll be blown away my friends!
P.S. Be sure you check your email because if you’ve never checked it out, you’re also going to get access to my Free 8 Day Traffic Transformation Boot Camp. (See my video on the right). I’ll see you on the next page with Jim Chao!
P.P.S. Be sure to bookmark the page when you get there, that way you can go back as much as you want from now on to refresh yourself on the strategy!
P.P.P.S. Jim Chao agreed to do an EXCLUSIVE Facebook marketing interview for this blog, and I’ll have it up in a couple of days. Be sure to BOOKMARK this site because he’s going to reveal EVERYTHING he knows.
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{ 17 comments… read them below or add one }
Hey David,
Bit shout out to ya thanks for you time earlier today and here is a little thanks back.
http://www.youtube.com/watch?v=BlsEj8KUOuw
Live with passion!
Kenny Gregg
Great article David, I hope it will work to me. Thanks.
.-= Ahmad Rifai´s last blog ..Christmas With Mary Engelbreit/Here Comes Santa Claus (Hardcover) newly tagged “gift idea” =-.
Facebook Marketing is getting more and more popular as more users sign up on Facebook`-`
I search this topic for many days. From Yahoo answer and search engine,i know your blog. But… I can not access your rss feed… Something trouble? Can you fix it? Thanks.
thank you for this facebook secrets guide…
daytoshop´s last [type] ..Search Engine Methodology – What’s in a Search Engine
Well, to be honest, Facebook seems kindda oversaturated to me at the moment. I don`t know if anyone will agree with me, but there are so many people out there who “speak” and so few that actually listen. What do you think?
greatpost…thnx!!!
Good yours web sitse is very nice.Where do you find articles is kind of this?
Great Article! If for nothing else Facebook offers users a way to communicate with their customers on a more frequent basis. It reminds me of the old commercial where the boss is handing out plane tickets to the sales team to force them to go visit their clients. Facebook helps in that process immensely. I have just watched a free 19 minutes deeply how to use Facebook as a customer magnet. Feel free to watch it here http://on.fb.me/facebookmarketingvideo.
Interesting article on how and why to get on Facebook in a nutshell. I recommend setting a timer. It may seem ridiculous, but it will keep you focused on your goal and objectives within Facebook. I have just found a free 19 minutes well how to use Facebook as a customer magnet. You may watch it here http://on.fb.me/facebookmarketingvideo.
Hello David, that makes a lot of sense, using Facebook as a traffic afterburner, rather than doing mass invites. Are you sending people to your fan page ofr to your profile?
Thanks again for the post!
Kai
Kai Druhl´s last [type] ..Internet Marketing For Beginners 2- How To Position Yourself In Your Target Market
Great Post, thanks a lot …
Well, to be honest, Facebook seems kindda oversaturated to me at the moment. I don`t know if anyone will agree with me, but there are so many people out there who “speak” and so few that actually listen. What do you think?
[Reply]
ok! very good!
Awesome post. Love it. Thanks.
Here is no doubt that Facebook is the Hot Spot. It is the Number one Marketing Place for all Business On The Internet Because of the
Here is no doubt that Facebook is the Hot Spot. It is the Number one Marketing Place for all Business On The Internet Because of the Following Facts
1>Millions Of Users
2>Enough Exposure
3>Highly Targeted Market
4>Reaching Targeted Audience
Facebook Marketing TopSecret