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The Task Of A True Leader

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David Wood is a bit of a wild man, who started building his online empire out of the 'mid-section' of a green 1996 Dodge Caravan (that he lived in) on the North Shore of Oahu, Hawaii - since then, he's become the #1 all time producer in MLSP, the #1 recruiter in multiple Network Marketing companies, and has made as much as $85,000 in a single month! To learn how, simply fill in the form on the right ===>

David has written 219 awesome articles for us at David Wood's MLM Marketing Prosperity Blog

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June 12, 2010 · 32 comments

in BE RSS,Network Marketing

Funny.

I started pondering on a subject about 7 days before I wrote my ‘Evil Genius‘ article that I came up with while I was watching a gorgeous Costa Rican sunset, and I haven’t been able to get this concept out of my mind for a week.

I started thinking back to the time I got involved in the Network Marketing industry – why I got involved with it – and how some of that model has gradually shifted for me over the years, as I’ve came to an understanding about life, the universe, and selling stuff.

This industry is partly hilarious – mostly because of all the hoopla that’s caused by a vast majority of the leaders having absolutely no idea what they’re talking about, and simultaneously trying to run around teaching everyone how to do things like ‘generate 50 leads a day’ or ‘recruit distributors on auto-pilot without ever picking up the phone‘.

I actually got off the phone with an old team member of mine who was with me before iLearningGlobal collapsed into a pile of dust – and after the company went down, he ended up joining up with one of these ‘I never pick up the phone’ gurus.

It was kind of funny to see it unfold, because after he joined the marketing guru – he still couldn’t get him to pick up the phone.  Lol.  It’s funny to see the light go off in someone’s eyes when they realize that the same message that sells them a pile of bull-shit is the very message preventing their success.

For example – how in the hell are you going to learn how to sponsor people without picking up the phone – if you’re trying to learn it from someone who hates talking to people?  That’s like trying to learn how to meditate from someone who thinks it’s evil.  If you want to learn how to sponsor people without picking up the phone – you’re going to have to pay a guru a lot of money to learn it – or learn it on your own.

But here’s a challenge to that mind-set – if you don’t want to pick up the phone – why in the name of sanity are you in Network Marketing at all?  If you want to sell stuff, there’s WAY bigger commissions from selling your own products than their is from selling other people’s stuff (MLM included).  The ONLY reason to be in network marketing is for the leverage, relationships, and time freedom that it can create.

Let me give you a couple of examples of what I mean, and then let’s get back into our core message on being a real leader.

Brig Hart is the #1 income earner currently in the entire Network Marketing industry.  He’s sponsored about 40 people, makes about $8 million a year from Monavie and probably (I’ve heard – so this is really just hearsay) but PROBABLY another $8 million a year from R3 Global, his support system.  (in other words – he earns about twice as much as Mike Dillard from both his support system AND his actual company, for a total of about 4 times the income of the largest leader in the online network marketing community).  Plus, Brig has less employees, no marketing expenses, and probably a better lifestyle.  (Not to do anything but edify Mr. D. – I love his training and think everyone should go through it)…

Ron Puryear is the leader of World Wide Dreambuilders in Amway, and has the 3rd largest team in the company.  He’s sponsored 40 people since about 1972 – the approximate year he got involved.  I don’t know how many people he has in his team, and to be honest, I don’t even like the culture there – but I know he has at least a million people downline from him, and every year it grows.

Brad Duncan is one of Ron Puryear’s founders triple diamonds, has only sponsored 40 people, started in 1981, and has earned more than $40 million from network marketing over the last 29 years.

When I was in Agel Enterprises, I saw Eric Worre get to $60,000 a month from sponsoring 40 people.  Now, he’s brought in more than that now, but still…

I could go on and on – but let me tell you something, those examples are a few out of thousands of people who have built the largest teams in Network Marketing without sponsoring lots of people.

I know what your thinking – because it’s the same think I thought when I thought about this -

Lol. So where’s the big money at in this industry?  It’s pretty simple, really – the biggest money is earned by the people that create the most success in their teams.  It has almost nothing to do with personally enrolling.  Now – PLEASE – hear me out for a second – MOST of you need to sponsor more people, so please don’t be a moron and sit on the two distributors you have and try to brainstorm 50 ways to get them more pumped, it’s not going to work.

YES, you need to sponsor some pretty serious width most of the time to get moving in your team – but let me ask you a question -

- are you as focused on the success of your team as you are on sponsoring – or are you just out to earn those fast track bonuses?

OUCH.

In my opinion, here’s the formula for financial independence, time freedom, and leverage in network marketing (and you can quote me):

Help five people make more money in a month than they’ve ever made in a year, and I challenge you to TRY to get them to quit.

Yes, sponsoring is important, but not as important as sponsoring in depth, and not as important as learning how to teach, and not as important as the success of your team.

Just my two cents.  As a leader, is it ok to be hard to get ahold of?  Of course – but if you don’t want to find some way to really teach your skill set, create leverage, and focus on the success of your team, do something else for a living than trying to build a big network, because in the end, unless you are the absolute luckiest person on earth, your team will fall apart if they’re not taught the skills.

What’s the best way to teach?  Build wide first to make the money – and then learn to build deep.  The depth you create with your team will create more leverage than any other skillset you could possibly leverage in network marketing and I promise – your life will never be the same.

I say – let’s go back to the grass roots of why we got in this deal – for leveraged financial independence, drink out of a coconut money, and time freedom.

Just the rantings of one tan white guy, sipping out of a coconut in paradise…

-David Wood

P.S. Would love your feedback on this one :)


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{ 32 comments… read them below or add one }

Ola MB June 12, 2010 at 8:26 pm

The superman attitude is just not good enough in Network Marketing…
.-= Ola MB´s last blog ..Why Are The Wealthy Like Robert Kiyosaki Endorsing Network Marketing =-.

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Douglas Paul Alp June 12, 2010 at 9:59 pm

Nice!! Love the Honesty! and Straight Forward Communication
…So tell me David How do you Really Feel!! LOL
Peace Bro

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Joseph J Gomez June 13, 2010 at 7:29 am

I can understand someone not wanting to make calls out to bother people into joining their opportunity, but when someone calls in??? and you’re not picking up the phone? What would compel someone to join up with that kind of person? I’ll gladly talk with anyone and tell them the God’s honest truth about the good, the bad, and the ugly. If you’re joining with the idea you’ll be rich with no hard work on your part…we all know better, right? Great article, Dave!

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Douglass Hankey June 13, 2010 at 9:54 am

I love your website, it has helped me so much. There is one in particular that I try to start my morning with every day.:) :) Guadalupe Koo

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Rachel Henke June 13, 2010 at 11:37 am

Hi David
Great post. I agree with you. Those never pick up the phone auto-pilot guys drive me nuts. Give us all a bad name.

I believe Eric Worre has now surpassed the $100k pm mark and you’re right he’s the first to say he’s not the big recruiter. He is a master of building team culture in depth though and he recruits amazing people like Randy Gage :)
.-= Rachel Henke´s last blog ..Questions To Ask Yourself Before Buying MLM Blog Secrets – Or Any Other MLM Training Course =-.

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Yo Le June 13, 2010 at 12:15 pm

Dave,

Always enjoy your rantings.

I’m not gonna lie, I do love getting auto-pilot sign ups… but the majority of them never stick anyway and team building is where the BIG money in Network Marketing is at.

There’s definitely a difference between being the top recruiter in a company and the top earner. Most of the top earners in a company only sponsor 40-50 people and become masters at building depth.

Good stuff man.

- Yo
.-= Yo Le´s last blog ..The 2 To 5 Year Game Plan Is Officially Dead… =-.

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Mark Meir June 13, 2010 at 4:05 pm

As far as plans go, this sounds like a pretty good one. Build wide first, and then build deep, a bit like a marriage lol.
.-= Mark Meir´s last blog ..Content Marketing for Network Marketers – Marketing on a Shoestring =-.

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Rhandell Mitchell June 13, 2010 at 4:59 pm

Good post David, I’m looking forward to achieving drink out of a coconut money… But until then, I’ll be working on building my brand and sponsoring some reps! Loved the post…
.-= Rhandell Mitchell´s last blog ..Michael Jordan Talks About The Importance Of Failure =-.

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Ryan Jelley June 14, 2010 at 12:29 am

Great post David. Really puts things into perspective.

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Garrick Kruse June 13, 2010 at 8:13 pm

Hey David,
Right on! You have to really want it for other people before you will attain the success you are after. A tough lesson to learn, and, even tougher to find the right motivated people who will even help themselves to be successful! Thanks for the great post!

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Catherine Allen June 13, 2010 at 9:16 pm

So true. It’s also what I’ve seen with all the top earners I’ve met in different comapnies….true leadership involves heart and integrity, the ability and concern to help others with coaching mentorship and a system that works. Wooden and John Maxwell embody these strengths and write about them as the foundation of leadership.
.-= Catherine Allen´s last blog ..The Task Of A True Leader =-.

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Dave Steffensmeier June 14, 2010 at 7:52 am

Hi David,
Awesome blog, I am looking forward to continue growth and success with your help.

Have a great day!
Dave Steffensmeier
.-= Dave Steffensmeier´s last blog ..Facebook Pay Site Review With The Urban Cowgirl Review =-.

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Nicki Talbot June 14, 2010 at 8:37 am

Hey Dave,
Love your writing style..Absolutely honest..no B.S info. Thanks for the leadership! :)

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Jordan Schultz June 14, 2010 at 9:43 am

David,

I always love reading or watching you… Your insights and the tips you share always spark something inside of me to take more action or do something different.

Thanks for what you do man!

Jordan Schultz
~Social-Media Specialist~
.-= Jordan Schultz´s last blog ..How I Doubled My Blog Traffic In A Single Month In Less Than 60 Minutes A Week =-.

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Robbie Johnson June 19, 2010 at 7:32 pm

David,

(I bow to my sen-se’) You are wise beyond your years great wise and powerful master jedi ninja!

Robbie Johnson
.-= Robbie Johnson´s last blog ..Gold shops in Europe out of stock due to panic buying =-.

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Lori June 22, 2010 at 8:55 am

Hi David,
Great and inspiring messages. I love that you are never too big or busy to come down to a beginners level to try to lift them up to the higher levels.

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Albert Torres June 22, 2010 at 12:55 pm

Say it David … I like how you always touch on topics that a lot of us think about… I remember I shared a video with you in which a distributor from Monavie said that he sponsored about 40 people and he became a black diamond in I think less than a year… and you edified the video on youtube… you see he spent his time supporting his team…and he did not try to sponsor 300 people at once… he just did it 2 by 2…imagine that ..lol
.-= Albert Torres´s last blog ..3 Way Call Tutorial Network Marketing =-.

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Joe Flaherty June 22, 2010 at 1:21 pm

Hi David,
Your message is spot on. I built a huge downline in the early 90′s before the internet of 20,000 distributors, but I only personally recruited about 20 people. However, like you said, I spent a lot of time training deep and teaching my funded proposal system. Before the age of webinars, I did tons of public speaking including some of the largest conference calls in American history which by the way greatly hones your people and communication skills…..Joe Flaherty

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Steve Irving June 22, 2010 at 3:36 pm

I agree, Dave. The true focus of a leader should be in a sincere and active approach to empower the Willing. Never to shy away from relationships, never to live inside your own head, and always to empower and create freedom in every life we touch.

BTW…Dillard’s ENTIRE business DOES make well into the multiple 8-figures range. But your point is still valid, brotha.
.-= Steve Irving´s last blog ..MLM Advertising Tips | Twitter Marketing Domination =-.

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Gold And Silver Home Business June 22, 2010 at 4:00 pm

Thanks Dave! This is another great article! True to your word, you are a great example of helping your team reach success! I’m proud to be a member of that team!

To Our Success!
John

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Andrew Gallop June 23, 2010 at 5:49 pm

Hello Dave, You always do a good job presenting yourself to others. Thank you very much for your unselfish leadership, Andrew

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Ankur June 24, 2010 at 7:51 am

You Got It Spot On Dude..

I have build a team of 50,000 now in the last 2.5 years with an income crossing above $50,000 by doing nothing else but Depth Building and till today I am doing the same….

100 % testimony on this…

Cheers
Ankur

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Tony LoBello June 24, 2010 at 11:15 am

Keep up the great content, your leadership made a difference in my life and my business, I am glad to be part of your team,
Thank’s man.

Tony L.
.-= Tony LoBello´s last blog ..How to avoid burnout and conquer the no money objection for GOOD! =-.

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mlweap June 24, 2010 at 1:44 pm

A true leader is willing to do whatever he asks of his people, work with those who need a hand up, and be an example to those he feels are ready to become leaders themselves. These are the reasons people are attracted to you. Your success as a leader is right out there where everyone can see it, especially as your willing to get into the trenches to help your people succeed as you have !

-Edwin Sellers-
.-= mlweap´s last blog ..How to avoid burnout and conquer the no money objection for GOOD! =-.

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Rick Giles June 24, 2010 at 11:30 pm

Thanks David..This is the stuff the giants know and understand, that this is a people business and the key is Pushing up People.When you focus on building the people they will build the business.

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John Corona June 28, 2010 at 7:19 pm

Hey David,

Remember the old saying “depth for doh and width for show”? Well, it correlates to a house of cards built on sand (width) or a house built on a strong foundation (depth)…it’s our choice.

Peace brother!

JC

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Taylor Lewis July 4, 2010 at 12:23 pm

Team building is really necessary for a very successful implementation of business plans.,`-

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Matt Norman September 8, 2010 at 5:17 am

Hi David

Have been following your rants for a couple of months now and have found them truly helpful.

It is great to see that at the end of the day great teams are forged on trust, honesty, tenacity and longevity. Sorry scratch the honesty we need to tell a few white lies when we get started!

I’m not a great one for getting on the phone but your right you have to speak to people so they can here the passion you have for what your doing.

Love your quote “Help five people make more money in a month than they’ve ever made in a year.”

Enough must now get on the phone!!

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Elizabeth Taylor September 29, 2010 at 2:57 am

i love team building activities because it enhances my skills in business~;-

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Guyte Wester April 5, 2011 at 12:53 am

This is really great science about human behavior and should be taught to all morons and criminals for a more peaceful world:) Thank you David
Guyte Wester´s last [type] ..I’m BACK- a challenge- and the FLASHLIGHT of your focus…

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Stephanie May 17, 2011 at 3:05 pm

Ditto Lori – thanks for taking the time to answer even the smallest questions to make a difference. :)

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Adler September 7, 2011 at 2:28 pm

Nice handy info. I’m going to sign up to your blog site. Thnx. keep up the great work

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