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The Mass Article Marketing Strategy

Article Marketing StrategyI won’t go into too much detail with this strategy simply because it’s not as effective as the first strategy and should be used as a sub strategy. As a word of caution: Never primarily use this mass article marketing strategy as it has potential risks…

In a nutshell mass submitting is manually writing, spinning and submitting articles to hundreds of article directories. When you first hear it, it sounds like a great strategy. As all it takes is 1 spun article to build hundreds or potentially thousands of backlinks.

In case you don’t know… Spinning is where you use spintax to turn one word, phrase or sentence into multiple words, phrases or sentences. So you could take “the large cat went up the tree” and turn it into “the {big|large|great|fat|massive|huge} {cat|dog|mouse} {went|climbed} {up|up above} {the tree|the big tree}.

When you spin an entire article like that and use a piece of software; it will randomly generate different variations each time it submits to a directory. So in theory every article directory gets a “unique” variation of your article. One variation might be “the fat dog climbed up above the big tree”. You get the idea…

In theory it sounds like the best option. When mass submissions first came about they were far more effective. But now, one hundred spun article links are only as powerful as 1-10 unique article links. Most SEO’s go about mass submissions the wrong way.

They write an article, automatically spin it and then submit to as many article directories as they can. A lot of the time SEO’s just steal articles off existing sites or use PLR content for their submissions. Stealing articles and spinning them to make your own does not work.

Neither does using PLR articles, hardly. PLR (private label rights) articles are quite popular among SEO’s and Internet Marketers. However, the results just don’t compare to using your own articles. That’s what you need to do.

So this is the strategy…

You need to manually write and manually spin your articles for submission. To the point where every spun variation reads perfectly and doesn’t look like a computer generated piece of crap. If you’re going to spin then every variation must make sense and be unique. Those are the two rules.

The last metric is really the article directories you submit to. Most mass submitters submit their articles to way too many directories. As a rule of thumb, avoid article directories with a Page Rank of less than 2. Getting links from PR1 and 2 sites is essential, but too spammy for article marketing.

You should only submit your spun articles to 100-200 high Page Rank article directories. It’s been proven time and time again that 100-200 links from high Page Rank article directories are far more effective than 1000-2000 links from low quality no Page Rank directories.

To submit your spun articles, you can use a tool like Article Marketing Robot or outsource the submissions completely to an online service. Your best option is using Article Marketing Robot, the #1 rated article submission tool on the net.

That’s pretty much all there is to mass submissions. Manually writing, spinning and automatically submitting articles to 100-200 high Page Rank article directories. The key is in the high quality spun articles and high Page Rank article directories.

The problem with mass submissions and black hat SEO in general is that most of the links you build never get indexed. So if you want best results, you need to take an extra step to get your links indexed.

There are literally hundreds of different ways to index backlinks. The most common of all is to simply build more links to them.

While these mass submissions are effective today, I doubt they will be in the long run. Google is getting a hell of a lot better at identifying spun content. They can practically spell it.

Their web spam team are actively hunting down spun content and penalizing those who’ve been using it. While it is more so about the quality of your spun content and where you submit it; it may get you in trouble in the future even using this “safe” strategy.

Which is why I opt to only use this strategy secondarily. Don’t let that scare you off. As long as you’ve established some kind of root domain authority and a group of base white hat backlinks; you’re good to go. Just remember, submitting spun content will lead to huge jumps in rankings.

Don’t get greedy, use it sensibly and secondarily…. Period.

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3 comments
Micah
Micah

You're going to have a hard time finding that many high PR directories in article marketing robot. Don't get me wrong, it's a great tool. I'm actually using it right now. But just don't think you are going to get 200 high PR submissions. My submission yesterday got me four PR 4's, fourteen PR 3's nineteen PR 2's and a whole crap load of PR 1's and 0's. The only way to get that many high PR submissions so to scrape and import directories on your own.

davidmwood
davidmwood

Yep, didn't I say? Article Marketing Robot is still an excellent tool, it's just the default list that's gone down the pan. Scrape or buy your own; no other way around it.

Micah
Micah

As I found out :) I just imported a massive list of 13,000 sites yesterday.

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