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Keyword Phrases make Good Blog Titles

I’ve always struggled at figuring out what to blog about. I recently received some training that has at least given me some direction. I use to think all you did was pick a subject and start writing.  I guess the answer was always there, I just didn’t take the time to put the pieces of the puzzle together.

On the surface your blog is there to inform people about what you do, did, think, and want other people to know etc.  I’m sure there are some people that would say that is all it is. If you’re reading this blog than you probably know it is all of that and marketing too. The more people you attract to your blog the better the odds they will start following you and purchase something from you in the future.

That being said, how do you get someone to find your Blog. As in any internet search, a person is typing a keyword or keyword phrase into the search engine. If you have good blog titles and relevant content, your blog may show up on page one. We all know that is easier said than done.

When deciding a subject to write about, you should select a keyword phrase first, than craft the blog content around the keyword phrase.

Here are three simple things I have learned about using keywords in blogs that should help you get a better page ranking and more visitors to your blog.

Start by using Google keyword Tool External to find a keyword phase that would naturally fit into your blog subject. When you use the tool, make sure you have selected “exact phrase” before searching. You are looking for a phrase that gets more than 800 searches a month but not more than 2500. If you go more than 2500, you will probably have too much competition.

Once you have met that criteria, you next want to do an All In Title search using Google. In the Google search box , type in allintitle with no spaces followed by a colon then a space  and the keyword phrase.
example: {    allintitle: keyword phrase   }. Check to see how many search results come up. Ideally you want to see under 10,000. If it is much more that 10,000, go back and start over using the Google Keyword Tool External.

If the All In Title is under 10,000, you then want to check the Keyword phrase using quotations in the Google search box. Example using the words “keyword phrase” as the key word phrase:
{    “keyword phrase”     }.   You would like to try to keep this number under 50,000 search results.
If the keyword phrase does not match the criteria, Start over using the Google keyword Tool External.

Now that you have found your Keyword phrase that will bring you traffic without a ton of competition, it is time to incorporate it into your Blog. Keep in mind; keyword phrases make good blog titles so make sure you create your blog title around your keyword phrase.

When writing the body of the Blog, make certain you do not over use the keyword phrase as it may appear to be a bit spammy.

Some people may think that using keywords that get searched less than 2500 times a month would not bring much traffic. If you blog everyday using keywords that 1000 people a month search for and you have a good page rank because there isn’t much competition, You will get 1000’s of visitors a month to your blog site.

Leading you to Success,

Scott Grogan
scottgrogan@simplebiz.us
513-205-4720
ps. If you are interested in blending your blog with Facebook, Go Here:

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