How To Get Rich Quick Selling Information Products
Information marketing is a fascinating subject. I personally never thought I’d be doing anything to do with information marketing. I was the guy who thought I had it all figured out in my late teen years. I thought I was going to become a Network Marketer, get rich quick and drink out of a coconut on the beach all day while I just “got” money.
Little did I know at the time, the “getting money” part wasn’t easy. I struggled for a couple of years before I saw any real success in my business. Fast forward a few years, I’m living in a beautiful secluded Villa in the mountains, drinking out of a coconut and working on a laptop while “getting” money. What exactly do I do?
Well I market information products, sell my own and I guess you could say I’m a big time Network Marketer. A lot of my income currently comes from the sales of multiple information products I created along with affiliate sales of other marketer’s info products. So what does it take to get rich quick with information products? Hard work, leverage, intelligence and the ability to think outside the box.
It’s time to cut the crap – I’m going to show you how to build a highly successful information marketing business in any niche imaginable. I’ll probably break this mini-course into several posts since the information will be killer. So let’s begin….
How do you get started with Information Marketing?
Great question, who asked? (Kidding)…
Actually it all starts with an idea and lots of tedious research. As much as I’d like to tell you it’s all about going with your gut and creating a product about your passion – it’s not. The total idiots out there tell everyone to find their true passion and start with that. WRONG, that’s possibly the worst mistake anyone could make with Information Marketing.
As newsflash people; unless you’re an A list celebrity no one gives a damn about you or what you like. Don’t go trying to be a trend setter. If you happen to love knitting and know all the secrets in the world that have allowed you to knit kick ass sweaters – doesn’t matter. Most people would say yeah – go create a product about that. That’s not what info marketing is about – it’s about identifying niches and feeding them with information they want to hear. Saying that, almost any niche can be profitable.
You can create an Information product in almost every niche. As long there’s a group of thousands of people who all share an interest in the same thing, you can create a product about that interest and sell it to them. You have two options when it comes to creating an info product. You can either fix people’s problems or give them pleasure.
Now before you go ahead and start writing an e-course, there’s something you should know. If you don’t do all the research and everything before you start, you’re in for a tough ride like Mike Geary. If you don’t know, Mike Geary is the author of The Truth About Abs, a super famous course on getting six pack abs. The guy literally failed for years, this is his business timeline:
2004 – He completed the ebook and website; he didn’t make any sales and was extremely frustrated.
2005 – Made his first sale, but it was a friend or family member. Then went on to make a few sales a month. $0 profit for the entire year.
2006 – He improved the website, sales copy, got a lot more traffic and worked his ass off during the night while obsessing about quitting his day job. Made $15,000 that year.
2007 – Finally quit his job, re-financed his mortgage, Truth About Abs took off and made $650,000 in the year.
2008 – Business exploded, started working less, travelling and brought in over $4 million dollars for the year in revenue.
2009 – Started scaling up and launched the project to create Spanish, German and French versions. Brought in over $10,000,000 for the year.
Now Mike is a great example of hard work paying off in the Internet Marketing world. Right now I know he’s dominating the six pack abs niche and bringing in over $1,000,000 every month on total autopilot. But it goes to show how most people struggle for a while before they truly take off. Now let’s take a look at how to launch and sell your own information product: